The logo design is usually the basis of the first impression when it comes to a specific product or institution.
Because the logo acts subliminally, it can make or break a business. It can either attract clients or make them look elsewhere. The quality of the design of a logo is a factor in making your brand a success.
This is why a design made by a professional logo designer is a lot better than a clip art logo or a logo made from photos.
Nowadays, the cost of logo design services is more affordable. In addition, there are a variety of ready-made designs you can buy online.
There is actually no reason why you should settle for an inferior logo. If, for some reason, you still want to make your own business emblem, stubborn that you are, be sure to at least avoid these logo design mistakes.
Borrowing ideas from a toddler.
Now this logo below might get an A in kindergarten art subject, but it will never work as a logo.
Aside from the fact that there are so many things to digest in one go, the whole layout does not look professional enough.
This is exactly why it is always better to leave the job to a qualified logo designer.
Design discord
A professional logo designer knows that it is very important for logo designs to be cohesive.
Nothing should feel out of place. This design of a logo for a particular bake shop is confusing.
First of all, the business name is somewhat off. Second, the font and the flower graphic do not scream baked goodies and hot coffee.
Uninspired taglines
An important part of the logo is the tagline. Some logo designs have a slogan, while others don’t.
Most logo designers make a design in such a way that a tagline can easily be incorporated.
However, as a business owner, you have to be wise about choosing a slogan. It should be in harmony with the rest of the logo design elements.
This particular logo with the tagline “get natural” does not make any sense at all if you look at the layout. The rule of thumb is if a slogan seems forced, skip it.
Distasteful concepts
If you insist on creating your logo out of online graphics, please at least choose tasteful pictures and think about the logo design concept thoroughly.
Poorly made logos are pretty embarrassing and may easily turn off possible customers.
If you lost your appetite for sausages, we can’t blame you.
It is not easy to design your logo. It takes certain reasoning and a good eye for detail to come up with a quality design.
Not to mention it also requires plenty of artistry and the ability to discern which elements go well together.
Nowadays, it is easier to let a logo designer take care of this. Invest in a high-quality logo. It will definitely get you far.
Related: The Beauty of Custom Logo Design